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8 Phases of Social Media Engagement for Events

by Thomas Davey

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When you’re planning a virtual event, there’s a lot to keep track of. From booking speakers to checking sound and camera systems are working, it’s easy to get caught up in the details.

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How To Use Virtual Events To Build and Nurture Brand Advocacy

by Thomas Davey

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Pre-recorded entertainment is everywhere, from what’s on television to the endless videos you may scroll through while browsing social media, but it does not replace active interactions. All major social media companies have integrated live streams into their platform, and this shows the desire for live and interactive events. 

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How to Promote Your Event on Social Media in 2021

by Thomas Davey

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Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. 

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How to Promote Your Event When You Don't Have a Large Audience

by Thomas Davey

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Promoting your event can be a daunting task. You need to target the right audience, drive registrations, increase your reach, and ultimately turn your event into a successful one. But how do you do this if it’s your first event, you don’t have a large audience, or your brand isn’t established yet? 

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12 Virtual Event Ideas You Can Try Today

by Thomas Davey

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Let’s face it, throughout the COVID-19 pandemic we have been forced to host and/or attend so many virtual events, but how many of those have been interesting and valuable? 

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How Event Planners and Sponsors Can Get the Most Out of Their Partnership

by Thomas Davey

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Whether you’re planning an in-person or virtual program, gaining sponsors is crucial to any successful event. And for virtual event-planning in particular, you need additional tools to connect online attendees from your business to those sponsors. 

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How to Write a Press Release for Your Event

by Victoria

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In event marketing, a formal press release can be a very important asset. A well-written press release can ensure the media is aware of your event’s existence. The media in turn will pass the news to the public and preferably, your target attendees. 

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Event Marketing Strategies and Ideas: The 2021 Guide

by Thomas Davey

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No matter how well you’ve planned and organized an event, it will be doomed as a failure if you can’t secure enough attendees to visit the event. 

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Creating Conference Goodie Bags for Virtual Events

by Thomas Davey

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On May 4th 2020, also known as Star Wars Day, the biggest convention in the name of the space-opera franchise was a little different. 

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Free guide to virtual events

Find out everything you need to know about virtual events with this fully comprehensive 40-page guide

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