Eventtia Blog

Allocate a Winning Event Budget in 5 Steps

Dec 4, 2019 3:10:16 PM / by Thomas Davey posted in Event Marketing, Budgeting, Event Management

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Your budget is the biggest indicator as to where your event is heading and ultimately how successful your event is going to be. This is why effectively allocating your budget can make or break any event. Now the big question is, how do you go about achieving this?

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Experiential marketing: 4 examples of brands that got it right

Nov 29, 2019 2:53:16 PM / by Jewel Hazelton posted in Event Marketing, Guest Experience

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Experiential marketing is a hot trend that brands are using to build loyalty. Everyone wants to wow the digital loving consumer with an unforgettable live brand experience. In this article, we examine brands that have effectively used experiential marketing to generate buzz and increase ROI.

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How Events Improve Your Conversion Funnel

Sep 25, 2019 1:13:31 AM / by Victoria posted in Event Marketing

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We’re all familiar with the conversion funnel. Before buying your product or service, a lead will enter the awareness stage, get to know your brand, and extract its initial value from this interaction. Next, if the lead moves down through the funnel, he or she will enter the consideration stage, meaning he or she is very interested in what you have to offer. Finally, when a lead is at the bottom of the funnel, he or she will be very close to making a decision and closing the deal by purchasing your product. How will event marketing help you improve the conversion funnel? Let’s find out.

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Top 7 Ways to Grow Your Email List Before the Next Event

Sep 11, 2019 8:52:23 AM / by Victoria posted in Event Marketing

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[Guest post written by Shyamal Parikh, the Founder of SmartTask]

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How to Profile Your Attendee Personas for Better Results

Sep 10, 2019 8:12:56 AM / by Victoria posted in Event Marketing

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Knowing your audience is the main prerequisite for a thriving business. Buyer personas, ideal customers, and target groups are only few of the frameworks a company uses to profile potential prospects. In this article, we’ll discuss the ways in which you can define your attendee personas to achieve better results from your brand events.

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This is How You Can Use Audio Branding for Your B2B Event

May 14, 2019 9:01:49 AM / by Victoria posted in Event Marketing

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Audio branding can be essential in differentiating your event brand from the rest. So don’t miss this opportunity and start applying it today. This article will show you how.

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Making the Business Case for Corporate Events

Apr 19, 2019 3:05:38 AM / by Jewel Hazelton posted in Event Marketing

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How to Integrate Influencer Marketing into Your Event Strategy

Apr 12, 2019 1:28:20 AM / by Jewel Hazelton posted in Event Marketing

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How to Plan a Brand Event that Drives Measurable Business Results

Mar 21, 2019 4:13:04 AM / by Victoria posted in Event Marketing

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Event Marketing: This is How it Will Work for Your Brand

Mar 19, 2019 1:50:36 AM / by Victoria posted in Event Marketing

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