- “How to Overcome Your Fear of Networking Events,”
- “5 Hacks for Overcoming Social Anxiety and Networking Like a Pro,”
- “What To Say At Networking Events To Eliminate Awkward Moments”
… These are just a few of the 16,800,000 results you’ll see when you Google “fear of networking.”
Trade shows are complex.
When it comes to planning sustainable events, you can identify two types of planners. The first one is planners who’ve decided to “go green” because it’s trendy and it will give them a better marketing positioning. They tend to opt for vegetarian (or vegan) catering, search for venues powered by alternative energy resources, and reduce plastic at their events.
What’s the first thing that comes to your mind when you think about planning a networking session?
A brokerage event is more than one-on-one meetings between professionals. A truly valuable interaction should involve the careful matchup between the networking profiles of your attendees.
Let’s be real for one second and face the truth: Networking is dead, and there’s no need to try and resuscitate something that actually never worked in the first place.