La Tribune is France’s leading financial newspaper, available in different formats including web, digital daily newspaper, and mobile applications. The focus of the newspaper is on the real economy and promoting companies that energize their ecosystem.
To really get to the heart of their audience La Tribune organizes 80 large scale events including conferences and public talks with an average attendance of anything between 200 and 2000 participants. As such, it was vital that the newspaper found the right technology that could handle the demands of large events without sacrificing fluency and the attendee experience.
A big part of this was finding something that enabled them to communicate with their participants and could allow them to handle the check-in of 500 participants within 30 minutes. They were looking to digitize and personalize their badging process to provide them with more flexibility. Previously, this was being done manually which meant that registration had to be closed 1 week before the event so that the badges could be printed out.
Looking for a cost-effective solution that could meet the demands of handling large events, La Tribune came to Eventtia. Before this, a number of solutions had been used but they were never adopted or integrated. Now with Eventtia, staff have found their first all-in-one tool that manages everything in one place, saving them time before and during the event.
Badges can be fully customized and printed off with ease, making the process 4 times faster than it was previously. This has made major improvements in the back-office and more importantly, has provided staff with peace of mind.
La Tribune has found its partnership with Eventtia to be very positive. Many evolutions have been made together in accordance therefore in the direction of their strategy and each year Eventtia evolves according to their demands. It also appreciates Eventtia’s B2B approach compared to other platforms that are more oriented for B2C and therefore not aimed towards the needs and issues that a company may face.