Looking to run fully branded events where attendees only see your company, not your software vendor?

A white-label event management platform lets you customize every attendee-facing touchpoint (registration pages, emails, event apps and on-site check-in) under your own brand identity.

With a growing number of event platforms claiming white-label capabilities, the options can feel overwhelming. Some only let you swap a logo. Others give you full control over domains, emails, apps and the entire attendee journey.

To make your search easier, we’ve reviewed 10 white-label event management platforms on the market. We’ll cover what white-label event software actually means, go over a checklist of key features, then walk through our detailed comparison to find the best fit for your events.

Quick summary

When looking for the best white-label event management platform, the key benefits are: full brand control, deep customization of attendee-facing elements, seamless integration with your existing tech stack, and reliable customer support.

Some of the best event management platforms, like Eventtia, provide end-to-end white-label capabilities across registration, emails, event pages and mobile apps. Others only offer partial branding options, such as a customizable mobile app or the removal of vendor logos at the enterprise tier.

What is white-label event management software?

White-label event management software is a platform that lets event organizers fully brand the event experience, from registration pages, email communications and event websites to mobile apps and on-site check-in, without showing the software vendor’s name or logo to attendees.

Most white-label event management platforms support in-person, hybrid and virtual events for conferences, corporate seminars, trade shows, product launches, in-store activations and large-scale summits.

How to choose the right white-label event platform for your events?

Working with event organizers across industries, we’ve heard repeatedly what an ideal white-label event platform should deliver.

A white-label event platform must have at least these 4 core capabilities:

  • Full brand ownership: The platform should let you host event pages, registration forms, emails and apps on your own domain with your own branding. No vendor logos, no “powered by” footers.
  • Deep customization: Look for platforms where you can customize colors, fonts, layouts, email templates and the check-in experience, not just swap a logo.
  • Scalability and reliability: Choose a platform with proven uptime and the ability to handle events of any size, from intimate seminars to global conferences with thousands of attendees.
  • Responsive customer support: Look for providers with multiple support channels (phone, chat, email) and dedicated account managers so you can resolve issues quickly.

What features should a white-label event platform have?

The most important white-label event management features are:

  • Custom domain hosting for event pages and registration
  • Branded email delivery from your own domain
  • Customizable registration forms (colors, logos, fonts, layouts)
  • Branded event pages and websites
  • Branded event mobile app
  • Branded on-site check-in experience
  • White-labeled email templates
  • API access for custom integrations

The main benefits of using a white-label event management platform are:

  • Brand consistency at every touchpoint: Attendees see your brand from the first registration email to the on-site check-in, building trust and professionalism.
  • No third-party branding visible: Your events look like they’re powered by your own technology, not a vendor’s.
  • Stronger attendee trust: Especially important for luxury brands, financial institutions and global corporations where brand perception directly impacts engagement.
  • Centralized event data under your brand: All attendee data, communications and analytics live within your branded ecosystem.
  • Enterprise-grade integrations: Connect with your CRM, marketing automation and data warehouse through APIs without breaking the branded experience.

Selection criteria

We’ve evaluated platforms accounting for both positive and negative reviews on reliable review sites such as G2 and Capterra. These served as a base to understand the pros and cons reported by real event organizers.

Additionally, we’ve assessed the depth of white-label features, pricing models and enterprise capabilities for each platform. These aspects should help you make a more informed and confident decision.

White-label event management platforms: comparison and review

Here is a table to summarize each platform’s strengths and white-label capabilities. Skip to detailed reviews below.

Platform Rating* Best for Pros Cons Pricing
Eventtia 4.5/5 Full white-label for all industries Deepest white-label: custom domain, branded emails, forms, pages, app, check-in No venue/hotel booking tools Plans from $1,650 USD
Swoogo 4.8/5 Customizable registration and branding Highly customizable branded registration and event websites Pricing may suit multi-event orgs only From $11,800/year
EventMobi 4.6/5 Attendee engagement and app branding Branded event app with gamification and engagement tools Limited registration customization Contact for pricing
vFairs 4.7/5 Virtual and hybrid expos White-labeled 3D virtual environments and branded mobile app Mobile app admin limitations Yearly plans or pay-per-event
Bizzabo 4.0/5 B2B event marketing White-labeled event mobile app with full customization High entry price, subscription only From $17,999/year
Cvent 4.3/5 Hotels and venue operators White-labeled booking forms for hotel websites White-label limited to hotel use case Custom pricing
Accelevents 4.4/5 Conferences and fundraisers Branded registration site, emails and mobile app White label only at highest tier Tiered plans
Stova 4.3/5 Corporate and government events Custom registration module, URL masking, custom login pages No public pricing Contact for quote
Splash 4.3/5 Field marketing teams Removal of Splash branding from event pages (Enterprise only) Splash branding remains on checkout/emails Tiered with free tier
Swapcard 4.5/5 Conferences and trade shows White-labeled mobile app with custom design White-label limited to mobile app Tiered with enterprise plans

Ratings are aggregated from G2, Capterra and TrustRadius.

Below are the 10 platforms we’ve reviewed with each white-label category in mind.

1. Eventtia

Eventtia all-in-one event management software homepage

Rating: 4.5/5 (300+ reviews)

Key takeaway: Eventtia is the best white-label event management platform for mid-to-large organizations across all industries. It offers the deepest white-label customization on the market, letting you brand every attendee-facing element, from registration pages and emails to the event check-in app, under your own domain.

Eventtia is an all-in-one event management software built for organizations looking to digitize and scale their events. Since 2014, the platform has powered over 35,000 events for more than 12 million registered attendees worldwide.

Rather than offering surface-level branding options, Eventtia gives event teams full ownership of every attendee touchpoint. Attendees never see Eventtia’s name, only your brand.

White-label features organizers love

  • Custom domain hosting: Host your event registration pages and forms on your own domain (e.g., events.yourbrand.com).
  • Branded email delivery: Send all event communications (confirmations, reminders, follow-ups) from your own email domain.
  • Branded registration forms: Customize colors, logos, fonts and layouts across all registration forms.
  • Branded event pages: Design event web pages that match your company’s visual identity.
  • Branded email templates: Build email templates with your logo, colors and messaging style.
  • Branded event check-in app: Customize the on-site check-in experience with your company’s branding.
  • Unlimited API calls: Connect Eventtia with your CRM, marketing automation and data warehouse without restrictions.
  • SSO, audit logs, role-based access: Enterprise-grade security and administration features.

Who uses Eventtia’s white-label features?

Leading organizations across industries rely on Eventtia to run fully branded events at scale:

  • Luxury and retail brands: Cartier, Van Cleef & Arpels, IWC Schaffhausen, Ralph Lauren and Patek Philippe host registration pages, emails and event apps on their own domains with zero third-party branding.
  • Industrial corporations: Sony and Skyguide manage corporate events under their own brand identity.
  • Government agencies: Comfama runs public-facing events with fully customized registration pages and communications.
  • Educational organizations: UTEL manages branded academic events and registrations.

Pros

Eventtia is the only platform on this list that offers full white-label customization across every attendee-facing element: domain, emails, registration forms, event pages, email templates and the check-in app. This makes it the go-to choice for luxury brands, global corporations and any organization where brand consistency is non-negotiable.

Cons

Eventtia does not provide venue or hotel booking capabilities. The platform is focused on event registration, communications, attendee experience and data, not logistics like venue sourcing.

Pricing

Eventtia offers four subscription plans starting at $1,650 USD for 250 attendee credits. All plans include unlimited events. Credits are valid for 12 months. Visit Eventtia’s pricing page for details.

“We used Eventtia to manage events, and through it, we sold tickets and managed registrations for lectures and workshops. The biggest benefit we had was that we had everything in one place.”

Diana K., Event Manager, Richemont Group

Success story: how Cartier runs 250+ branded events a year across 20+ countries

Cartier, the world’s leading luxury maison, uses Eventtia to manage thousands of events across 125 countries, from high-jewelry launches to exclusive store openings.

With Eventtia’s white-label features, Cartier hosts all registration pages, forms and event communications directly on the Cartier.com domain. Every attendee touchpoint, from the first invitation to on-site check-in, carries Cartier’s branding with no trace of third-party software.

In 2023 alone, Cartier organized more than 250 events across 20+ countries, reaching over 14,000 registered participants. The success of this partnership led Cartier’s parent company, the Richemont Group, to sign a group-wide agreement making Eventtia the preferred event management platform for all 27 of its luxury brands.

2. Swoogo

Swoogo enterprise event software homepage

Rating: 4.8/5 (342 reviews)

Key takeaway: Swoogo is a highly customizable event management platform with strong branding options for registration forms and event websites. Its pricing model is better suited for organizations running multiple events per year.

Swoogo is a flexible event management platform that allows organizers to create in-person and virtual events. It focuses on providing tools for registration, marketing and analytics, with a strong emphasis on customization and ease of use.

White-label features organizers love

  • Highly customizable registration forms with conditional logic and branding
  • Drag-and-drop event website builder with full brand customization
  • Branded attendee communications
  • Custom event URLs and branded landing pages

Pros

Swoogo is ideal for organizers who need deep customization for their registration forms, including integration with hotel bookings. The drag-and-drop website builder lets organizers create clean, branded designs quickly. Readily available support is frequently praised in reviews.

Cons

Despite the high customization for branding, some features may require more technical proficiency. Organizers may also find limitations in tools for managing exhibitors. The pricing model may be more suited for organizations with multiple events per year.

Pricing

Plans start from $11,800 per user, per year. Contact Swoogo for detailed pricing.

3. EventMobi

EventMobi event registration software homepage

Rating: 4.6/5 (432 reviews)

Key takeaway: EventMobi provides a branded event app with strong engagement features like gamification and live polling. Its white-label capabilities are primarily focused on the mobile app experience rather than the full attendee journey.

EventMobi is an event planning platform that emphasizes attendee experience and engagement. The platform includes tools from session check-in to badge printing, with a strong focus on features like gamification, live polling and video networking.

White-label features organizers love

  • Branded event mobile app with customizable design
  • Gamification and leaderboards under your brand
  • Interactive live polls and surveys
  • Session real-time updates in branded mobile app

Pros

EventMobi is great for events that prioritize attendee engagement, with features like gamification, live streaming and video networking. The branded mobile app keeps participants involved and entertained throughout the event.

Cons

EventMobi may lack deep customization for registration logic and forms. Limited data export flexibility has been noted by some users. White-label capabilities appear focused primarily on the mobile app rather than the full event experience.

Pricing

Contact EventMobi for pricing. No public pricing information available.

4. vFairs

vFairs virtual and hybrid event platform

Rating: 4.7/5 (2,277 reviews)

Key takeaway: vFairs is a visually appealing platform for hybrid and virtual events with white-labeled 3D environments. Despite its attractive design, some users have reported limitations with the mobile app and file exports.

vFairs launched in 2012 and focuses heavily on virtual and hybrid events, offering a unique immersive 3D experience for trade shows and conferences. Over time, vFairs expanded to support in-person events as well.

White-label features organizers love

  • White-labeled online events with customizable virtual environments
  • Fully branded mobile app
  • Customizable lobby designs and exhibit halls
  • Branded event webpages and registration

Pros

If your event emphasizes visual immersion, vFairs provides virtual tools to engage in-person and virtual attendees equally. Customizable registrations, webpages and 3D venues can integrate virtual attendees seamlessly into your event. Great customer support is frequently cited in reviews.

Cons

Higher cost-per-user compared to standard webinar tools. Data exports and mobile app management functionality have been reported as limited by some users.

Pricing

No registration fees for up to 500 attendees. vFairs offers yearly subscription plans (Basic, Premium, Enterprise) as well as pay-per-event options. Contact vFairs for detailed pricing.

5. Bizzabo

Bizzabo event management dashboard

Rating: 4.0/5 (666 reviews)

Key takeaway: Bizzabo offers a white-labeled event mobile app with strong marketing tools for B2B events. However, the subscription-only pricing and high entry price may not be ideal for all organizers.

Bizzabo was founded in 2011 and is based in New York, Tel Aviv and Montreal. The platform specializes in B2B conferences and events, serving clients from mid-size businesses to Fortune 500 companies.

White-label features organizers love

  • White-labeled and fully customizable event mobile app
  • Branded event websites with marketing automation integration
  • Smart badges for attendee engagement and session tracking
  • Custom images, content and color schemes

Pros

Bizzabo has a strong toolkit for event marketing, including email campaigns, branded event websites and integration with third-party marketing automations. Its smart badge feature increases attendee engagement through easy contact exchange, check-in and session tracking.

Cons

Bizzabo focuses mostly on marketing and branding elements, so it may not be a comprehensive event management tool. Essential management features are only available on premium tiers. The subscription-only model starts at a high entry price.

Pricing

Starting price of $17,999 flat rate per year. Contact Bizzabo for custom pricing based on event size and features.

6. Cvent

Cvent event management platform

Rating: 4.3/5 (3,273 reviews)

Key takeaway: Cvent is an enterprise-grade event management system with a specific white-label service designed for hotels and venues. Its white-label capabilities are more limited for general event organizers compared to platforms like Eventtia.

Cvent was established in 1999 and is one of the most recognized names in event management software. The company provides a full suite of tools for event management, venue sourcing and attendee engagement.

White-label features organizers love

  • “Cvent White Label” service for hotels to create on-brand event booking forms
  • Integration with hotel sales and catering systems
  • Centralized dashboard for event booking requests
  • Real-time reporting on event bookings

Pros

A large variety of features and tools designed for running large-scale enterprise events. The platform includes venue and hotel room booking capabilities for events with higher budgets. The white-label service is well-suited for hotel and venue operators.

Cons

The white-label offering is specifically designed for hotels, not general event organizers. Users have noted a steep learning curve and varied response times from support. Smaller or mid-size events may find the price high without using all features.

Pricing

Contact Cvent for custom pricing. Plans are tailored based on features and enterprise requirements.

7. Accelevents

Accelevents event management software on mobile and laptop

Rating: 4.4/5 (178 reviews)

Key takeaway: Accelevents integrates branding across registration, emails and the mobile app. Full white-label capabilities are only available at the highest pricing tier.

Accelevents was founded in 2015 and is headquartered in Boston. The platform supports end-to-end event management for conferences, trade shows, fundraisers and career fairs.

White-label features organizers love

  • Branded event registration website
  • Branded email communications
  • Branded mobile event app
  • Removal of Accelevents branding at White Label tier

Pros

Accelevents integrates a company’s branding across the event registration website, email communications and mobile event app, ensuring brand cohesion throughout the attendee experience.

Cons

Full white-label features (complete removal of Accelevents branding) are only available at the White Label tier, the highest and most expensive plan.

Pricing

Tiered pricing: Professional (up to 500 registrants), Business (up to 2,000 registrants), Enterprise (up to 10,000 registrants) and White Label (all Enterprise features plus removal of Accelevents branding). Contact Accelevents for exact pricing.

8. Stova

Stova event management dashboard on mobile

Rating: 4.3/5 (estimated)

Key takeaway: Stova offers customizable registration flows with white-label branding options for corporate and government events. Limited publicly available information on pricing and review volume.

Stova was created by merging Aventri, MeetingPlay and Eventcore. Based in New York with offices worldwide, the company provides event management tools for corporate events, non-profits, universities and government organizations.

White-label features organizers love

  • Custom registration module with company branding
  • URL masking for branded event URLs
  • Custom login pages aligned with brand identity
  • Branded registration experience from start to finish

Pros

Stova’s white-label service enables full customization of the event registration process. URL masking and custom login pages ensure that every touchpoint in the registration flow aligns with the organizer’s brand identity.

Cons

Stova does not publicly share pricing information. Limited review volume compared to other platforms on this list. White-label features appear focused primarily on the registration flow rather than the full attendee journey.

Pricing

No public pricing available. Contact Stova for a custom quote.

9. Splash

Splash event platform

Rating: 4.3/5 (estimated)

Key takeaway: Splash offers white-label event pages at the Enterprise level. However, some Splash branding still appears on checkout pages and confirmation emails, which limits full brand ownership.

Splash was founded in 2011 and is headquartered in New York. The platform provides tools for creating, managing and executing virtual, in-person and hybrid events. It is particularly popular with event marketers and field marketing teams.

White-label features organizers love

  • Removal of Splash branding from event pages (Enterprise license)
  • Customizable event page designs
  • Branded attendee-facing experience

Pros

Splash offers polished, design-forward event pages that can be set up quickly. The white-label option removes Splash branding from event pages for a cleaner, on-brand look.

Cons

White-label is only available with an Enterprise license. Splash’s name still appears on the checkout page and confirmation email for ticket purchases, as required by law to show the merchant of record. This means full brand ownership is not achievable.

Pricing

Tiered pricing based on features. Free usage available for occasional small personal or business events. Contact Splash for Enterprise pricing.

10. Swapcard

Swapcard event management mobile app

Rating: 4.5/5 (estimated)

Key takeaway: Swapcard provides white-labeled mobile apps for conferences and trade shows. The white-label customization is focused on the mobile app rather than the full attendee journey.

Swapcard was established in 2013 and is based in France with global operations. The platform provides event management solutions for conferences, trade shows and corporate events.

White-label features organizers love

  • White-labeled event mobile app
  • Custom backgrounds, colors and layout
  • Removal of Swapcard branding

Pros

Swapcard lets organizers create a fully branded event mobile app that matches their visual identity. The platform also provides strong networking and matchmaking tools for conferences.

Cons

White-label customization is primarily focused on the mobile app. Branding options for registration pages, emails and the broader attendee journey are more limited compared to platforms like Eventtia.

Pricing

Tiered pricing model with customized plans for enterprise clients. Organizers can choose from a catalog of add-ons. Contact Swapcard for detailed pricing.

Next steps

As you can see, there is a wide variety of white-label event management platforms that can help you deliver fully branded event experiences. You must first assess what your events need, how deep does the white-label customization need to go, and then explore the platforms that match those requirements.

The most recommended option for full white-label customization is Eventtia, since it is the only platform on this list that lets you brand every attendee-facing element, from custom domains and emails to registration forms, event pages and the check-in app. But keep in mind that the “best” platform depends on your specific needs.

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