Splash alternative for store teams

Running store events on Splash? Here’s what’s different about Eventtia.

One platform for openings, appointments and community events across all your stores.

Nike stores, Cartier boutiques and Sony stores in Latin America run their events on Eventtia.

Nike Cartier Sony

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At a glance

Eventtia and Splash, for store programs.

What to compareEventtiaSplash
Time-slot booking per store Built in. Guests see the places left, pick a slot, and can move or cancel it themselves. No appointment calendar in its help pages. The closest tools are form-option limits, sessions and a Chili Piper embed in beta.
Capacity per store and per session Yes. Per event, attendee type, session and slot. Yes. Per event, session and form option. Each location is its own event.
Admin rights per region or store Yes, by configuration. Entities and user permissions decide who sees what, from one event up to all of them. Groups by region or department, with subgroups, on Pro and Enterprise.
One program, many locations Two models. One event per store from a shared model, or one event with sessions per city. A hub page plus one event per location, built from shared themes.
Languages 15 languages for forms, emails and tickets. One event can run in several. Your team translates pages, forms and emails manually, usually with one theme per language. A bilingual theme covers two. The admin interface is in English.
LINE Through a LINE MINI App built on our API and webhooks. There is no ready-made app. Not in its integrations list.
Your AI assistant runs it (MCP) Live since August 2026, included in every plan. No native server found shipped as of November 2026. One is at Design stage on Cvent's public board. Zapier's MCP offers add and update attendee actions.
EU or US data residency Your choice, for hosting and for the entity that signs. Separate US and EMEA regions. EMEA is limited availability and has no ticketing, and data cannot move between regions.
Check-in app QR check-in, offline once the list is loaded, walk-ins on site. Splash Host does QR check-in and walk-ins, and its App Store listing says check-in works without Wi-Fi.

Splash column: from Splash’s help pages and Cvent’s public pages. Checked 6 November 2026. Plans differ, and we update this table when they publish changes.

What to check

Six checks for a growing store program.

More stores, more formats, more countries. These are the points to look at before your next renewal, with what the public record says about each.

  1. 01 · Locations

    Every store is its own event.

    Splash’s guide to field programs uses one hub page plus one event per city, built from shared themes. Its help pages say there is no standard recurring option, and point to duplicating the event instead.

    Eventtia’s most common model is also one event per store, created from a model set at headquarters. The difference is a second option: one event with sessions in each city, so the whole program sits on one page and guests choose their city and time.

  2. 02 · Appointments

    Slots are built from other tools.

    We found no calendar in Splash’s help pages where a guest picks a time and sees the places left. The closest tools are response limits on form options, sessions for one- or two-day multi-track events, and a Chili Piper embed, in beta on Pro and Enterprise.

    In Eventtia, time slots are a built-in format. Each slot has its own number of places, and guests can move or cancel a booking without writing to the store.

  3. 03 · Languages

    Translations are managed by hand.

    On Splash’s paid plans, your team translates pages, forms and emails manually, and Splash recommends one theme per language. A bilingual theme gives each text block a twin for a second language on the same page. The admin interface is in English.

    Eventtia runs forms, emails and tickets in 15 languages, and one event can run in several of them.

  4. 04 · Asia

    Guests in Japan book on LINE.

    LINE is not in Splash’s integrations list. A custom route may exist through its HTTP requests or Zapier.

    On Eventtia, a brand or its agency builds a LINE MINI App on our API and webhooks. There is no ready-made app. Cartier runs its event bookings in Japan through a LINE MINI App on Eventtia.

  5. 05 · Data

    The EU region comes with limits.

    Splash runs a US region and an EMEA region. The EMEA region is limited availability, granted to paid plans case by case. It has no ticketing, and Splash cannot transfer data between regions, so a team has to choose one.

    Eventtia has legal entities and hosting in Europe and in the United States. You pick your region for both.

  6. 06 · Direction

    Cvent now sells two products for field events.

    Cvent bought Splash on 4 September 2024. On 10 June 2025 it released Cvent Essentials for “high-volume, simple in-person events”, and in July 2026 it previewed an AI builder for Essentials, expected in Q4 2026. In January 2026, Forrester noted that Splash still appears to run on its own and to compete with Essentials.

    Splash still ships releases, and Cvent’s public board lists Splash work in design and development. Cvent has announced no end date. A Cvent spokesperson told Northstar in 2024 that the brand could be retired at some point, that for the time being Splash keeps its name, and that any changes would be communicated in due course. Which product Cvent means for store events is a fair question for your Cvent contact.

For the record

What Splash does well.

Good-looking pages, fast

Design is Splash’s strength. The page builder, branded themes and brand library let a marketer publish a polished page quickly.

Marketing system links

Native integrations with Salesforce, Marketo, HubSpot and Eloqua, and deep Salesforce documentation. On Eventtia, CRM connections are set up for each account through webhooks and the API.

Repeatable field programs

Hubs, a theme library and team groups with subgroups give a field team a working structure for roadshows and city tours.

One vendor with Cvent

Since July 2026 Splash syncs key attendee fields with Cvent’s OnArrival. If your conferences run on Cvent, that link is a real one.

The store program

Same job. Different way of doing it.

Openings, private appointments, run clubs and workshops. Headquarters keeps the brand, and each store runs its own calendar.

  1. 01 · Model

    One event model, built once.

    Headquarters builds the brand, page, registration form, emails and CRM fields. Each store gets its event from that model. Duplicating copies the setup, not the calendar, so each store adds its own dates and times.

    Nike: 5,000+ events on Eventtia, across 20+ countries.
  2. 02 · Slots

    Each store sets its slots and capacity.

    A store sets its own date, place and number of places. Slots can be created one by one or imported in bulk, and full slots close on their own.

    Places left shown per slot · guests move or cancel on their own.
  3. 03 · Roles

    Regional admins, store teams.

    Entities and user permissions decide who sees what, and each brand configures them to match its structure. In a typical setup, the person who creates an event sees that event, a country manager sees the country, and headquarters sees everything.

  4. 04 · Languages

    Local languages on the same event.

    Forms, emails and tickets run in 15 languages, so a store in Montréal and a store in Madrid do not need separate setups for language alone.

  5. 05 · Check-in

    Check-in that holds up in a busy store.

    Staff scan QR codes with the onsite app, also offline once the guest list is loaded, and register walk-ins on the spot with a short form.

    About 7% of check-ins at single-day store events on Eventtia have been walk-ins.

See how store events work on Eventtia →

Customers

Retail and marketing events, already on Eventtia.

Store programs, brand activations and client experiences, from the teams that run them.

Retail & Consumer Nike

Nike Experiences on Nike.com and the Nike apps

The program runs through the API inside Nike.com, Nike iOS and Nike Android.

5,000+ sporting events
Read →
Retail & Consumer Sony

Alpha Universe events across Latin America

Photography workshops and Sony Store appointments on one platform, embedded on Sony's own site.

300+ events · 9,000+ attendees
Read →
Retail & Luxury Ralph Lauren

Paid brand activations and workshops

Branded registration pages, time-slot booking and online payments.

10 events · 3,650+ registered
Read →
Luxury & Lifestyle Cartier

VIP events and client experiences

VIP events, press activations and high-touch client experiences on one platform.

250+ events · 30,000 attendees
Read →
Spirits & Wine Pernod Ricard

Global brand activations

Brand activations and corporate events across markets.

2,000 events · 100 countries
Read →
Luxury & Lifestyle Van Cleef & Arpels

A worldwide exhibition program

Branded registration, group ticketing and time-slot booking for L'ÉCOLE, School of Jewelry Arts.

30+ exhibitions · 150,000+ attendees
Read →
AI and MCP

Your AI assistant can run Eventtia today.

An MCP server is the connection that lets an AI assistant like Claude, ChatGPT or Microsoft Copilot work inside your event platform. Eventtia’s has been live since August 2026. Splash has a REST API, and a native MCP server for it is at Design stage on Cvent’s public board.

Example workflow Setting up a store event

1You ask

Your AI assistant Eventtia connected

Set up the spring styling day at our Lyon store for 14 March 2027. Two attendee types, Clients and Guests. Ask clients for their shoe size, and add sessions at 10:00 and 14:00.

2The assistant works in Eventtia

  1. Create eventStyling day · 14 Mar 2027
  2. Create attendee typeClients
  3. Create attendee typeGuests
  4. Create custom fieldShoe size · Clients form
  5. Create session10:00 and 14:00

3It’s in your account

Styling day, Lyon14 March 2027
Attendee types
ClientsGuests
Clients form
+ Shoe size
Sessions
10:0014:00

Review it in Eventtia like any change your team makes.

Native MCP server
Eventtia: LiveSince August 2026.
Splash: RoadmapNone found shipped as of November 2026. At Design stage on Cvent’s board, with no date.
Which assistants
Eventtia: Claude and ChatGPT, from their connector directories. Microsoft Copilot, Gemini and other MCP assistants connect directly.
Splash: None named for a native server. Zapier’s MCP is a third-party route today.
What the assistant can do
Eventtia: 51 operations, read and write: events, attendee types, forms, sessions, attendees, check-ins and payments.
Splash: Through Zapier today: add and update attendees. Cvent’s board describes querying data and creating events as planned work.
REST API
Eventtia: Yes.
Splash: Yes.
Price of the connection
Eventtia: Included in every plan. No add-on, no usage fee.
Splash: No price found for a native server.

Cvent’s own MCP connector is live in beta for Claude, per its beta programs page of 19 October 2026. That page does not mention Splash. Checked 6 November 2026.

See everything the MCP server can do →

Price

Our prices are on the website.

The Essential plan is $3,700 a year for 1,000 registrations in total across your events over 12 months, with unlimited events, 1 admin seat and no per-ticket fees. Programs with many admin users go on Enterprise: custom, licensed per admin user, typically from $12,000 a year.

For reference, Vendr reports a median of $27,178 a year for Splash, from $6,542 to $62,989, across 153 purchases (updated February 2026). These are buyer-reported figures.

See all plans →

FAQ

Questions store teams ask before they move.

How long does a move from Splash take?

Onboarding takes 2 to 3 weeks, and most teams publish their first event page in their first week. Tell us your Splash renewal date and we plan the move backwards from it.

Can we run Splash and Eventtia side by side?

Yes. You can move one store, one region or one season first and leave the rest on Splash until your renewal. Each event runs on one platform, so a guest registers in one place for that event.

Can we bring our contacts and past events?

Contacts, yes. Splash exports guest lists as CSV, one event at a time, and Eventtia imports attendee lists from Excel or CSV. Past event data can be imported the same way, with some limits depending on the data, so tell us on the call what you need to keep. Past event pages do not move across, so the templates you still use are set up again on Eventtia.

Does Eventtia connect to Salesforce, Marketo and HubSpot?

Eventtia integrates with Salesforce, HubSpot and Microsoft Dynamics 365 through webhooks and the Eventtia REST API, and each connection is set up for your account. We do not have a Marketo integration today.

Can each store manager see only their own store?

Yes, with the right configuration. Eventtia combines entities with user rights and permissions. In a typical setup, the person who creates an event sees that event, a country manager sees every event in the country, and headquarters sees everything.

Does Eventtia work with LINE?

Yes, through a LINE MINI App that your team or agency builds on Eventtia's API and webhooks. There is no ready-made app. Cartier runs its event bookings in Japan through a LINE MINI App on Eventtia.

Does Splash have an MCP server?

Not one we could find shipped, as of November 2026. Cvent's public board lists a Splash MCP server at Design stage. Splash has a REST API, and Zapier offers attendee actions through its own MCP. Cvent's own MCP connector is live in beta for Claude, and its announcement does not mention Splash. Eventtia's MCP server has been live since August 2026.

Is Cvent retiring Splash?

We found no announcement of that. Splash still ships releases, and Cvent's public board lists Splash work in design and development. Cvent also sells Cvent Essentials, launched in June 2025 for high-volume, simple in-person events, so it is fair to ask your Cvent contact which product is meant for store events.

Switching from Splash

Move one season at a time, on your renewal date.

Nothing has to change on one day. Your live events stay where they are while the next ones are built.

  1. 1

    Set up your top templates

    Start with the pages you run most: an opening, an appointment day, a community event. They become your models on Eventtia.

  2. 2

    Bring your contacts and past events

    Export your guest lists from Splash as CSV and import them into Eventtia. Past event data can come across too, with some limits depending on the data.

  3. 3

    Run one season in parallel

    Move one store, one region or one season first. The rest stays on Splash until you are ready.

  4. 4

    Finish before your renewal

    Onboarding takes 2 to 3 weeks. Tell us your Splash renewal date and we plan backwards from it.

Running store events on Splash? See Eventtia on a real event.

Tell us how your stores run events today, and we walk you through Eventtia on your own program.

Book a call

30 min · no deck · no obligation.

Keep exploring

More for store teams.

Store event softwareHow headquarters and stores share the work.See the page → Time-slot bookingPlaces per slot, moves and cancellations.See the page → Eventtia vs CventThe comparison for global event teams.See the page → Splash alternativesThe wider list of options.See the page →

Sources

Competitor facts checked 6 November 2026. Splash and Cvent are trademarks of their owners. Tell us if anything here is out of date.