Case Study

Just Mexico Reimagines its Event Planning with Eventtia

10

30

60

80

90

100

120

Events

1,000

6,000

10,000

15,000

16,000

17,000

20,000

Attendees

Since

2024

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Headquarters: Mexico City, Mexico

Industry: Retail

Event Types: Business meetings, Seminars, Conferences, Trainings, Product launches, Incentive trips

Event Formats: In-person

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Just is a direct sales company, which means we don’t sell our products directly to the general public. Instead, we work with independent consultants who promote and sell their products.

The company organizes numerous in-person events throughout the year. The largest of these are our business meetings, where we bring together our sales force in major cities across Mexico for monthly trainings and product launches. In addition, they host conventions, anniversary celebrations, and incentive trips—core events that drive their activity year-round.

Since 2024, Just Mexico has partnered with Eventtia. The company now relies on the platform to manage over a hundred events annually, leveraging its flexible registration system, customizable event pages, and remarketing features.

The Challenges Organizing Events Was Difficult, Frustrating, And Inefficient

Before partnering with Eventtia, Just Mexico faced several challenges in organizing its events.

One of the main issues was the lack of visibility around attendance. They would send out event invitations without knowing how many people would actually show up. In some cases, they reserved venues for 200 attendees but ended up with only 120—resulting in wasted resources.

Another challenge was on-site registration and on-site check-in. Participants had to register upon arrival, often leading to long lines and delays.

Finally, having access to reliable and centralized data, and remarketing communications were also real pain points.

Thanks to Eventtia, Just Mexico can now store and consult detailed databases across all their events. Whether at the end of the year or mid-year, they can quickly analyze performance by city—understanding what’s working in any city, in detail.

“Before Eventtia, we had no visibility on attendance, long check-in lines, and missed opportunities. Now, with real-time data, QR codes, and remarketing, everything flows—and nothing is lost.”

Viridiana Fonseca

Event Manager at Just Mexico

The Solution A Powerful, Easy-to-Use Platform for Both Event Organizers and Attendees

With Eventtia, Just Mexico has implemented a streamlined, all-in-one solution to manage their events more efficiently.

What made Just select and adopt Eventtia, to optimize its event strategy:

1. Event registration: is a core element of the attendee experience. With Eventta, guests and participants receive a personalized registration link, making the process quick, intuitive, and accessible.

2. On-site Check-in: On the day of the event, attendee check-in is handled through QR code scanning, allowing attendees to register instantly upon arrival—eliminating long lines and manual processes.

3. Event remarketing: Just Mexico leverages Eventtia to stay connected with both attendees and no-shows. Even those who didn’t attend still receive follow-ups, content, or invitations to future events—ensuring the company to increase it's attendance rate and satisfaction rate.

Finally, the platform provides detailed analytics and reports, giving Just Mexico access to valuable data insights captured throughout the event lifecycle.

“With Eventtia, we gained real-time control, faster registration, and instant access to data—everything we need to make smarter decisions before, during, and after our events.”

Viridiana Fonseca

Event Manager at Just Mexico

The Results How Eventtia Helps Just Mexico Elevate Every Stage of Their Events

Just event powered by Eventtia.

Just Mexico event powered by Eventtia.

Since adopting Eventtia, Just Mexico has seen significant improvements in the performance and ROI (Return on investment) of its events.

One of the most impactful changes has been the agility of the registration process. For Just Mexico, registration is the foundation of a successful event—if it runs smoothly, everything else follows. With Eventtia, attendees can register quickly, even on-site, using a QR code—no additional information or manual input needed. This speed and simplicity have eliminated bottlenecks and improved the overall guest experience.

The platform’s real-time monitoring tools have also proven essential. Whether the team is on-site or remote, they can instantly check attendance rates—like seeing 80% turnout in Monterrey while working from Mexico City—and make timely decisions during the event itself.

Eventtia also supports powerful post-event actions. With remarketing tools integrated into the platform, Just Mexico can immediately follow up with attendees—or even with those who registered but didn’t attend—sharing content, promotions, or invitations to future events.

Finally, having all event data stored, structured, and easily accessible allows the team to measure performance over time. They can review specific outcomes by event, region, or date—supporting both strategic planning and continuous improvement.

"Eventtia makes our events more collaborative and easier to manage. It’s a 100% recommended platform that makes our events more professional."

Viridiana Fonseca

Event Manager at Just Mexico

The Bigger Picture

By adopting Eventtia’s platform, Just Mexico has transformed the way it manages events—bringing greater efficiency, consistency, and impact to every experience.

This strategic partnership has streamlined operations while deepening engagement with both partners and audiences, all in alignment with the values at the heart of the Just brand.

With a unified, scalable solution in place, Just Mexico is well-positioned to elevate its event strategy and continue delivering high-impact experiences—driven by the strength of collaboration and smart technology.

Ready to Simplify Event Management?

Feeling inspired by Just Mexico’s event transformation? If you’re still juggling disconnected tools and services, it might be time for a change.

Book a demo to see how Eventtia can streamline your event planning and marketing, boost attendee engagement from start to finish, and help you deliver standout events with ease.

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