Event Software

How To Choose the Best Event Management Software

Victoria Rudi
August 6, 2023

Table of Contents

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right  event management software. Whether setting up a pop-up store or planning a large-scale product launch, the right event platform facilitates all planning operations, enhances attendees’ experience, and provides invaluable data and actionable insights. 

However, with the great variety of options, choosing the right event management software can feel overwhelming. This guide aims to simplify the process by offering a step-by-step framework on how to identify the event planning platform that meets your requirements. 

What is Event Management Software

Event management software is an essential tool that supports all aspects of event planning, from online registration and ticketing to attendee management and reporting. 

A high-quality software system can elevate how companies plan and execute events, enhancing team productivity, boosting attendee satisfaction, and providing strategic insights into event performance and return on investment (ROI).

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Types of Event Management Software

Event planning solutions take multiple forms, catering to different needs and requirements. This diversity allows organizers to choose the solution that best aligns with their unique circumstances and objectives. And since events can take different formats, such as in-person, virtual, and hybrid, each type requires distinct planning approaches and tools.

Let’s take them one by one: 

Specialized Tools

Specialized event management tools excel in performing specific functions related to event planning. 

Here’s a list of specialized tools to consider: 

  • Online registration and ticketing platforms are invaluable tools for event planners. These tools simplify the process of attendee sign-up and ticket purchasing, providing a user-friendly and efficient experience for event-goers.
  • Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Attendees can access all the event details at their fingertips, making it convenient to navigate and get the most out of the event. 
  • Event marketing and promotion tools help organizers promote their events through email campaigns, social media integration, and analytics. They are crucial for reaching a broader audience and maximizing event attendance.
  • Gathering attendee feedback is essential for improving future events. Survey tools enable organizers to collect feedback on various aspects of the event, helping them make data-driven decisions for continuous improvement.
  • Seating arrangement and floor plan tools assist in designing event layouts, seating arrangements, and floor plans, ensuring optimal use of space and a comfortable experience for attendees.

All-in-One Event Management Software

All-in-one event management platforms provide a comprehensive package that covers all aspects of event planning and execution. While they are often more expensive than specialized tools, they offer a one-stop solution for all your event needs. 

These comprehensive solutions  ensure consistency and efficiency by integrating functions like registration, ticketing, attendee management, check-in, networking, analytics, and reporting into a single platform. 

API Services

API (Application Programming Interface) services allow you to customize your event management software by integrating various tools and platforms. 

With API services, you can connect and sync different software components to create a personalized event management solution tailored to your specific requirements and preferences. This flexibility lets you choose the best tools for your unique needs and seamlessly blend them, optimizing your event planning capabilities.

Pricing Models for Event Management Software

When it comes to event management software, there are several pricing models available to suit different budgets and preferences. These pricing models can significantly impact the overall cost and flexibility of using such software.

Subscription-Based Pricing

Subscription-based pricing is a standard model where users pay a regular fee, typically on a monthly or annual basis, in exchange for ongoing access to the software. 

Subscriptions often come with benefits such as regular updates to the software and access to customer support. This model allows for predictable budgeting and scalability, making it suitable for various event planners.

Pay-as-you-go Pricing

Pay-as-you-go pricing is a more flexible approach, where you pay for the software based on your actual usage. This could be on a per-event basis, per ticket sold, or per attendee registered. 

The advantage of this model is that you only pay for what you use, making it cost-effective for smaller events or occasional use. However, there may be more economical choices for frequent and larger-scale event planners.

License-Based Pricing

With license-based pricing, you can enjoy the full potential of the software without being tied to subscription renewals. It allows for cost-effective, long-term utilization, making it an excellent choice for event planners who want to maximize their return on investment. 

While there may be additional charges for setup and customer support, the overall savings and freedom from regular payments make this pricing model highly advantageous for those who plan to use the software over an extended period.

Each model has its own advantages and trade-offs, so selecting the one that aligns best with your objectives and financial resources is essential for successful event planning.

Risks of Choosing the Wrong Event Management Software 

Choosing the wrong event management software can have multiple detrimental consequences for your planning efforts and overall events strategy. These are the key risks associated with making an ill-informed software selection:

Inefficient Operational Workflow

Inadequate event management software can disrupt your operations by scattering essential tasks and creating confusion within your team. This inefficiency can hinder team productivity and increase the likelihood of errors and delays in critical event planning processes.

Poor Attendee Experience

Inferior software can prevent you from offering attendees a seamless and engaging experience. This can lead to frustration and disappointment among event-goers, resulting in lower attendee satisfaction and potentially affecting the reputation of the hosting brand. 

Lack of Insights

Suboptimal event management software often lacks robust analytics and reporting features. This deficiency deprives you of valuable insights into attendee behavior and event performance, hindering your ability to make data-driven decisions and strategic improvements.

Security and Compliance Risks

Inadequate software may not provide security features and compliance with regulations such as GDPR and CCPA. Given that events often involve the collection and handling of sensitive data, choosing the wrong software can expose you to security breaches and compliance risks.

Inflexibility and Limited Scalability

Suboptimal software may lack the flexibility and scalability required to adapt to events of varying sizes and complexities. This limitation can hinder your ability to cater to your company’s specific event requirements and restrict your growth potential.

Competitive Disadvantage

Choosing inadequate software can put your company at a competitive disadvantage. You may struggle to differentiate your events and offer innovative features and experiences that competitors can provide with superior software. This can result in a loss of market share and reputation.

Making an uninformed choice in event management software may negatively affect your event planning efforts. That’s why it’s crucial to conduct thorough research and select the right software that aligns with your specific event needs and objectives to avoid these potential pitfalls.

Key Factors To Consider When Choosing the Best Event Management Software for Your Company

Choosing the best event management software is an essential decision that can make or break the success of your event. In a market inundated with multiple options, it’s crucial to thoroughly contemplate key factors before settling on a choice.

Event Goals and Objectives

One of the most critical factors to consider when selecting event management software is the alignment with your event goals and objectives. Your choice of software should be a direct reflection of the purpose and desired outcomes of your event.

Events come in various forms, each serving a unique mission. For instance, you might organize an event with the primary goal of lead generation, aiming to capture potential customers’ interest and contact information. On the other hand, you could be planning an event focused on knowledge sharing, such as product masterclasses, where the main aim is to educate and empower your audience.

The software you choose should offer a comprehensive set of features that supports these specific objectives. For lead generation events, you might require robust attendee data collection and management capabilities. This includes features for capturing attendee information, tracking engagement, and integrating with your sales and marketing tools.

In the case of knowledge-sharing events like product masterclasses, the software should facilitate seamless content delivery, engagement with participants, and knowledge assessment tools. These features ensure that attendees receive valuable insights and leave with an enhanced understanding of your products or services.

Event planning frequency 

The frequency of your event planning plays a significant role in determining the best event management software. Understanding your event planning frequency is vital as it helps you decide on the type of software that will serve your organization best. For example, you can choose between two event frequency types: 

  1. Occasional or One-Time Events

For companies that host events infrequently or on a one-time basis, flexibility in software choice may be more important. In such cases, you won’t need a long-term commitment to a specific software solution. 

Instead, you can consider more event-specific options, which allow you to pay as you go, reducing costs and unnecessary overhead when events are not a regular occurrence.

The advantage of this approach is that it adapts to your evolving needs, ensuring you invest in software only when necessary. It can also provide cost savings in cases where you don’t need software throughout the year.

  1. Regularly Hosted Events

If your company has a full-fledged events strategy and hosts events regularly, it’s essential to invest in event management software that can be a reliable, long-term solution. 

Consistency in your event planning efforts often demands a more permanent and dependable software solution. By selecting a tool that can efficiently manage multiple events over time, you can streamline your planning process, maintain brand consistency, and ensure that your team becomes well-versed in its use.

Moreover, long-term software usage offers benefits beyond event management. It can lead to cost savings, as you can amortize the software investment over several events rather than incurring new expenses with each event. This lets you plan your budget more effectively and ensure your software aligns with your long-term event planning strategy.

Attendee and Employee Experience

The experience you intend to provide for both your attendees and your event planning team is a pivotal consideration when selecting event management software. 

The usability and experience offered by the software can have a profound impact on the success of your events and the efficiency of your team’s operations.

  1. User-Friendly Software for Attendees

The attendee experience is a cornerstone of event success. The software you choose should be designed with attendees in mind, offering a user-friendly interface that ensures an easy and enjoyable registration and participation process. 

Complicated software can frustrate and confuse attendees, potentially leading to errors, abandoned registrations, or reduced engagement. Look for event management software that provides intuitive interfaces and easy-to-follow workflows.

  1. User-Friendly Software for Event Planning Team

Equally important is the user experience for your event planning team. Complex, convoluted software can lead to inefficiencies, errors, and frustration among your team members, ultimately hindering your event planning process. This can result in missed opportunities, overlooked details, and reduced productivity.

When selecting event management software, seek solutions that offer straightforward, intuitive interfaces and user guides. These resources should enable your team to adapt to the software quickly, reducing the learning curve and ensuring smooth collaboration among team members. 

Intuitive interfaces make it easier to set up events, manage attendee data, and make necessary updates without undue complications.

Investing in user-friendly event management software not only ensures a positive experience for both attendees and your event planning team but also minimizes the risk of costly mistakes and operational hiccups. 

By prioritizing software that simplifies tasks and enhances usability, you can create a more efficient and enjoyable event experience for everyone involved.


When selecting event management software, thoroughly assessing the features is crucial to ensure it aligns with your event planning requirements and objectives. 

Each feature can significantly impact the success and efficiency of your events. 

Here are some essential features to consider:

  1. User Permissions and Access Control

To ensure data security and control, choose software that offers user permissions and access control. This allows you to manage team members’ access to specific features and data within the software.

  1. Online Registration and Ticketing

Effective online registration and ticketing are fundamental for event planning. The software should provide a seamless registration process for attendees, allowing them to sign up, choose ticket types, and make secure payments online. Customizable registration forms are valuable for capturing specific attendee information.

  1. Marketing Capabilities

Robust marketing tools within the software can help you promote your event effectively. This may include email marketing and campaign tracking to reach your target audience and maximize event attendance.

  1. Attendee Engagement 

To enhance attendee interaction, consider software with features like live polling, quizzing, and surveying. These tools can facilitate real-time feedback, audience participation, and data collection, ultimately improving the event experience and providing valuable insights.

  1. Comprehensive Data Analytics and Reporting

Robust data analytics and reporting features enable you to gain insights into attendee behavior, event performance, and return on investment. This data-driven approach allows for informed decision-making and helps you refine your event strategies.

  1. Session and Agenda Management

For events with multiple sessions or tracks, session and agenda management features are essential. These tools help you organize and communicate event schedules, enabling attendees to plan their itineraries effectively.

  1. Mobile App Customization

Mobile apps have become indispensable for enhancing the attendee experience. Choose software for mobile app customization, allowing you to create event-specific apps with essential event information, interactive features, and branding.

  1. Networking and Matchmaking Tools

Networking and matchmaking features can facilitate meaningful connections between attendees. These tools may include attendee directories, matchmaking algorithms, and networking sessions to encourage interaction.

  1. Virtual Event Support

Software with virtual event support is crucial to connect with a worldwide audience. Look for features such as live streaming, virtual exhibitor booths, and interactive virtual event spaces to extend your event’s reach.

  1.  Onsite Check-In and Badge Printing

For in-person events, onsite check-in and badge printing features streamline the registration process, reducing wait times and ensuring a smooth start to the event.

When assessing event management software, it’s essential to align the available features with your specific event goals and requirements. 

Each feature serves a purpose in enhancing different aspects of event planning, attendee experience, and overall success. By carefully considering your needs, you can make an informed choice that supports your event objectives effectively.

Event Scale and Complexity

The scale and complexity of your events are key factors to consider when choosing event management software. The software you select should be capable of accommodating the unique characteristics of your events, whether small, medium, or large in scale, as well as their varying levels of complexity.

  1. Small to Medium-Sized Events

If your company typically hosts small to medium-sized gatherings, it’s essential to choose software that is designed to cater to events of this scale. 

These events may include workshops, seminars, local conferences, or regional product launches. The software should provide the necessary features to efficiently manage attendee registration, ticketing, and engagement while remaining cost-effective and user-friendly.

  1. Large Conferences or Multi-Day Events

In contrast, if you frequently host large conferences or multi-day product events, the software must be equipped to handle the complexity and volume associated with these types of gatherings. 

Look for software that can efficiently manage the registration of thousands of attendees, offer detailed agenda and session management, and provide comprehensive networking and engagement tools.

  1. Suitability for SMBs vs. Global Organizations

Another crucial consideration is whether the software is designed to meet the needs of small to medium-sized businesses (SMBs) or global organizations with multiple brands, affiliates, and partners. 

SMB-focused software solutions are typically more straightforward and cost-effective, making them ideal for organizations with smaller budgets and event needs.

On the other hand, software designed for global organizations is equipped to manage the intricacies of larger, more complex events. These solutions offer advanced features, scalability, and customization options to address the diverse requirements of larger enterprises and organizations with multiple subsidiaries or international affiliates.

By assessing the scale and complexity of your events and the organizational structure of your company, you can choose the best event management software that aligns with your needs. 

Budget Considerations

Budget is a fundamental factor that heavily influences your choice of event management software. The financial aspect of your selection process is critical, as it ensures that you make a software choice that is not only capable of meeting your event planning needs but also aligns with your financial resources.

It’s essential to establish a clear and realistic software budget. Determine how much your organization can allocate to software expenses without straining your financial resources. This budget should consider your overall event budget, accounting for all event-related costs, including venue rental, marketing, staffing, and more.

Event management platforms come in a wide range of price points, each offering varying features and capabilities. It’s crucial to assess the cost-value relationship for each software option. Rather than solely focusing on the upfront cost, consider its value in terms of time savings, efficiency, and the ability to achieve your event goals.

Customization and Branding Options

Customization and branding options within your chosen event management software are essential for maintaining a consistent and impactful brand identity for your events. A cohesive brand experience not only enhances your event’s visual appeal but also contributes to memorable and meaningful attendee experiences.

For example, your event’s registration page is often the first point of contact for potential attendees. The ability to customize this page is crucial to ensure it reflects your organization’s branding. 

Look for software that allows you to apply your brand colors, logos, and messaging to create a seamless and visually appealing registration experience. Customized registration pages not only convey professionalism but also instill trust and familiarity in your audience.

Also, mobile apps have become indispensable for enhancing the attendee experience. Software that offers mobile app customization features enables you to design and tailor event-specific apps to your brand’s identity. This includes branding the app with your logo, color schemes, and content that aligns with your organization’s messaging.

Consistency is key to building brand recognition and trust. The event management software’s customization options should extend to various event materials such as badges, event agendas, promotional emails, and marketing collateral. This consistency ensures that your brand identity is present throughout the event, from pre-event promotions to the event experience.

Payment and Financial Management

Efficient payment and financial management features within your chosen event management software are vital for the successful planning and execution of events. 

These capabilities not only ensure that financial transactions are secure and streamlined but also enable you to maintain a clear and transparent financial overview for your stakeholders.

  1. Secure Payment Processing

Reliable payment processing is essential to offer attendees a secure and hassle-free payment experience. Event management software should provide secure payment gateways that support various payment methods, including credit cards, debit cards, and online payment platforms. The presence of secure payment processing instills confidence in attendees and minimizes payment-related issues.

  1. Invoice Generation

Invoicing features simplify financial management by automating the creation and distribution of invoices to attendees and sponsors. This not only saves time but also reduces the risk of errors in financial documentation. Customizable invoice templates can be tailored to your brand’s identity, reinforcing your professionalism.

  1. Financial Reporting

Robust financial reporting tools are essential for tracking revenue and expenses associated with your events. The software should offer comprehensive reporting features that allow you to generate financial statements, track cash flow, and monitor the performance of your events in real time. These reports provide invaluable insights into your financial health and event profitability.

Overall, event management software’s financial management features bring efficiency through automation. This reduces manual data entry, minimizes errors, and streamlines financial processes. The time saved through automation can be better invested in other critical aspects of event planning.

Integration with Other Tools within Your Company’s IT Systems

Events often involve a complex web of software applications and systems, and effective integration is essential for facilitating data flow, automating processes, and ultimately improving the overall efficiency of your event planning efforts.

For example, integration with your CRM system is crucial. It allows for the seamless transfer of attendee data between your event management software and CRM platform. This integration ensures that attendee information is consistent and up to date, facilitating targeted marketing, personalized communications, and lead generation.

Pernod Ricard, the world’s second-largest wine and spirit Group, exemplifies effective event management software integration. 

The challenge for the event team was to quickly develop a robust B2B event management platform for global brand visibility across 240 brands. Pernod Ricard chose Eventtia as the best event management software in their pursuit of excellence.

Eventtia’s platform provided solutions for robustness and scalability, meeting stringent timelines and supporting Pernod Ricard’s ambitious deployment plan. The seamless integration of Eventtia’s capabilities into Pernod Ricard’s vision ensured a cross-channel user experience.

Pernod Ricard’s IT team efficiently integrated, tested and deployed the event activity on in a few days using Eventtia’s API documentation with minimal support. Eventtia’s platform and API services facilitated event processes for various stakeholders. 

  • Guests and Attendees: Effortless event discovery, registration, and communication through automated, branded emails and QR codes. Post-event satisfaction surveys captured valuable feedback.
  • Event Organizers: Empowered with tools for event project management, organizers efficiently created and managed events, tracked registrations, and ensured attendance through a mobile check-in app. Integrated satisfaction surveys gathered post-event insights.
  • Administrators: Eventtia’s back-office platform achieved efficient event project management, allowing administrators to manage users and oversee platform activity effortlessly.

The speed and efficiency of Pernod Ricard’s integration, testing, and deployment on SIP underscored Eventtia’s capabilities.

By selecting event management software that integrates with these tools and systems, you create a unified and efficient event planning ecosystem. 

This integration not only simplifies data management and information sharing but also streamlines processes, reduces manual tasks, and ultimately improves the overall efficiency of your event planning operations. 

Steps to Choosing Best Event Management Software

Selecting the best event management software involves thoroughly assessing your needs and requirements. Here are the key steps to guide your decision-making process:

Understand Your Event Management Needs

  1. What’s your ideal event planning workflow?

Start by mapping out your ideal event planning workflow. This involves identifying key steps from event conceptualization to post-event analysis. Consider how you envision managing registrations, promoting the event, engaging attendees, and collecting feedback. Understanding your workflow is crucial in identifying software features and capabilities that align with your process.

  1. What’s your team’s capability?

Assess the skills and resources available within your event management team. Determine whether you have a small team or a large department and if team members have experience with specific event management tools or platforms. This assessment guides your software choice to ensure it’s a good fit for your in-house expertise.

  1. Who are your target attendees?

Define your target audience and their expectations. Determine whether you are planning B2B events, consumer-focused gatherings, or a mix of both. Understanding your attendees’ demographics, preferences, and behaviors informs your software selection. Different events require different tools for engagement and interaction, so choose software that caters to your audience’s needs.

  1. What types of events does your company host? 

Consider the types of events your company organizes. This may include consumer experiences, corporate events, trade shows, or conferences. Additionally, determine whether your events are primarily in-person, virtual, or a mix of both. Different event formats may require specific software features, such as virtual event platforms or mobile app integration for physical events.

  1. What is your event’s expected growth? 

Assess your organization’s long-term event growth. Anticipate whether you’ll be hosting more events or expanding the scale of your current events. Choose software that can accommodate your growth without necessitating frequent system changes.

  1. What is your budget allocation for software?

Determine how much of your budget you can allocate to event management software. Understanding your budget constraints allows you to explore software options that provide the best value within your financial capabilities.

  1. Are there any regulatory or compliance requirements? 

Some industries or event types may have specific regulations and compliance requirements. Consider whether your events must adhere to data protection regulations, industry standards, or specific security protocols. Ensure that your software choice supports compliance to avoid legal or security issues.

  1. What reporting and analytics are necessary?

Identify the type of data and analytics necessary for your events. Determine whether you require detailed attendee behavior data, ROI reports, custom reporting options, or other specific metrics. Understanding your reporting and analytics needs ensures the software can provide valuable insights for event evaluation and improvement.

Identify Your Event Management Software Non-negotiables

Before deciding, it’s crucial to identify your non-negotiables – the key criteria and requirements your event management software must meet. Here are questions to help you determine your non-negotiables:

  1. What are your core functional requirements?

What are the fundamental functions that the software must perform to meet your event management needs? For example, is the possibility of creating an event landing page non-negotiable? Consider core features like registration, ticketing, agenda management, and attendee engagement essential for your events.

  1. What security features are key?

Consider the security features that are vital for your events. Are there specific data protection standards or compliance regulations that the software must adhere to? Security non-negotiables may include data encryption, secure payment processing, or compliance with GDPR and other regulations.

  1. What integration capabilities are essential?

Are there any existing tools or systems (e.g., CRM, marketing automation) that the software must integrate to streamline your event management processes? Integration non-negotiables ensure that your software can work harmoniously with your existing technology stack.

  1. What support and training resources are indispensable?

Identify the level of technical support and training your team requires. Is it critical to have 24/7 customer support, or do you need extensive training materials to onboard your team quickly? Non-negotiables in support and training ensure you have the necessary resources to use the software effectively.

  1. What scalability and flexibility requirements exist?

Are there specific scalability and flexibility needs for your events? For example, do you need the software to handle a variable number of attendees, or is it critical that it can adapt to different event types? Scalability and flexibility non-negotiables ensure that the software can grow and evolve with your event needs.

  1. What data accessibility and ownership requirements exist?

Define your non-negotiables regarding data accessibility and ownership. Do you require unrestricted access to your event data and ownership of attendee data for your future marketing and analysis? Data accessibility and ownership non-negotiables protect your data rights and access.

  1. Do you need to organize events in China?

If you plan to host events in China, consider the legal and data hosting requirements. Does your software need to host and manage data in China directly to comply with local regulations? Non-negotiables related to hosting in China ensure legal compliance.

Research and Compare Software Providers Options

When choosing the best event management software, conducting thorough research and comparing software provider options is a critical step. Here are key considerations to guide your research and evaluation process:

  1. Market research

Conduct comprehensive market research to identify event management software solutions that align with your needs and non-negotiables. Explore industry reports, reviews, and case studies to understand which software is popular and effective in your specific event niche or industry.

  1. Vendor evaluation

Create a list of potential software vendors that offer solutions meeting your criteria. Investigate each vendor’s reputation, customer reviews, and client references to assess their reliability and performance. Use platforms such as Capterra to compare and evaluate.

  1. Feature comparison

Compare the features and capabilities of different software options. Evaluate how well each software aligns with your event management needs and non-negotiable requirements. Create a feature matrix to visualize the strengths and weaknesses of each solution.

  1. Pricing analysis

Evaluate the pricing models of the shortlisted software options. Ensure that they fit within your budget constraints and offer good value for your investment. Consider hidden costs and long-term pricing implications, including recurring license costs, integration and implementation costs, and customer support costs.

  1. Feedback and recommendations

Seek feedback and recommendations from peers in the event management industry. Colleagues with experience with event management software can provide valuable insights and suggestions.

  1. Scalability assessment

Verify that the software can scale with your evolving event needs. Consider factors such as support for multi-event management and adaptability to changing event sizes and formats.

  1. Customer support and training

Evaluate the level of customer support and training resources offered by the software vendors. Access to reliable support and comprehensive training materials is essential for a smooth onboarding process and ongoing use.

  1. Software provider’s partnership culture

Consider whether the software provider is willing, able, and organized in a way that it can adapt the platform to your company’s specific needs as a long-term, trustworthy technology partner. A collaborative and partnership-oriented provider can lead to a more successful long-term relationship.

Request Demos and Evaluate Proposals

After researching and narrowing down your options, the next step is to request demos and evaluate proposals from software providers. Here’s how to approach this crucial phase:

  1. Demos and trials

Request demos or trials of the software from the selected vendors. Hands-on experience allows you to explore the user interface, functionalities, and ease of use. 

Ensure that the software is user-friendly for your team and potential attendees. This step helps you assess how well the software aligns with your event management workflow.

  1. References and case studies

Ask for references and case studies from the vendor to understand how the software has benefited other organizations in similar situations. Contact these references to gain insights into their experiences. Learning from others’ success stories can provide valuable perspective.

  1. Detailed feature analysis

Carefully review the proposed features and functionalities. Ensure the software meets your requirements, including customization options, integration capabilities, security features, and scalability. This analysis ensures that the software can effectively support your specific event needs.

  1. Pricing and licensing

Examine the pricing and licensing details provided in the proposals. Confirm that the software fits within your budget constraints and consider any flexibility in pricing models that the vendors offer. It’s essential to choose a pricing structure that aligns with your financial capacity.

  1. Service Level Agreements (SLAs)

Review the SLAs related to technical support, system uptime, and data security. Make sure the vendor’s commitments align with your expectations and non-negotiables. Strong SLAs ensure that you receive the level of support and security you require.

  1. Contract Terms

Thoroughly evaluate the contract terms and conditions. Pay close attention to aspects like data ownership, exit strategies, and any potential penalties or termination fees. A clear and mutually agreeable contract is essential for a successful vendor-client relationship.

  1. Legal and Compliance Check

Verify the vendor complies with legal and regulatory requirements, including data protection and privacy laws. This is particularly important if your events involve handling sensitive attendee data. Ensure that the software meets all necessary compliance standards.

By requesting demos and thoroughly evaluating proposals, you gain valuable insights into how each software option functions, its real-world impact, and the costs and terms associated with it.

Key Takeaways 

  • Event management software is crucial for successful event planning, offering benefits like enhanced productivity, attendee satisfaction, and valuable insights.
  • Types of event management software include specialized tools, all-in-one solutions, and API services, allowing customization based on unique event needs.
  • Pricing models for event management software include subscription-based, pay-as-you-go, and license-based options, each with its advantages and trade-offs.
  • Selecting the wrong event management software can lead to inefficiency, poor attendee experience, lack of insights, security risks, and competitive disadvantage.
  • Key factors for choosing the best event management software include aligning with event goals, considering event planning frequency, prioritizing user-friendly interfaces, assessing features, and evaluating event scale and complexity.
  • The suitability for SMBs or global organizations should be considered when choosing software, and budget considerations are essential to find a cost-effective solution.
  • Customization and branding options help maintain a consistent brand identity throughout your event, enhancing recognition and trust.
  • Payment and financial management features within the software streamline secure payment processing, invoicing, and financial reporting.
  • Integration with other tools in your IT systems is crucial for data flow and automation, simplifying processes and improving efficiency.
  • Thoroughly evaluating these factors ensures the selection of event management software that aligns with specific event needs and objectives.
  • Choosing the best event management software involves understanding your event planning workflow, your team’s capabilities, and your target audience, as well as considering event types, expected growth, budget, and regulatory requirements.
  • Identifying non-negotiables helps you define essential criteria for the software, such as core functionalities, security features, integration capabilities, support, scalability, and data ownership.
  • Research and compare software providers by conducting market research, evaluating vendor reputations, comparing features, analyzing pricing, seeking recommendations, assessing scalability, and considering the partnership culture.
  • Request demos and evaluate proposals from software providers to gain hands-on experience, review references and case studies, and analyze features, pricing, SLAs, contract terms, and legal compliance, ensuring alignment with your needs and expectations.
  • Thorough evaluation of software options and vendor proposals is crucial to selecting the best event management software that meets your specific event planning requirements and criteria.

Need help with the best event management software? Our experts are here to guide you. Contact us today to explore how Eventtia can level up your attendees’ experience and upgrade your events team’s capabilities with best in class planning software. 

Discover how Eventtia helps world-leading brands digitize and scale their events

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Discover how Eventtia helps world-leading brands digitize and scale their events

Victoria Rudi
Senior Content Specialist
With a Master’s degree in Event Management and a keen follower of SaaS technologies, Victoria is an event content master, producing insightful and valuable for Eventtia’s blog and beyond

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